Services
Brand Identity Design
- Brand Visual & Verbal Identity Strategy
- Brand Logo & Visual Identity Design
- Brand Tagline Development
How do you build a wellness brand that goes beyond helping people feel calm, to inspiring them to create meaningful change from within?
When Nehha, the founder of Manifestry, approached me, she envisioned a holistic wellness platform bringing together sound therapy, subconscious reprogramming, guided manifestation and emotional healing.
My research revealed an opportunity to shift the conversation from passive relaxation to active transformation.
This led me to develop the brand's central idea and tagline, "Turn on. Within."
A simple yet powerful invitation to awaken what already exists within us. More importantly, it created a flexible language for the brand to connect with people through different emotions, aspirations and stages of their personal journey.
I brought this idea to life through an eight-point spark representing inner awakening, surrounded by radiating forms inspired by sound waves and frequency.
Together, they also subtly suggest a person wearing headphones, connecting the symbolism to Manifestry's sound-based experience.
The identity extends beyond the logo into a flexible visual and verbal system. Radiant orange expresses energy and activation, while a spectrum of colours allows the brand to communicate different emotional states, from confidence and clarity to healing and abundance.
The result is a cohesive brand identity that gives Nehha's vision a distinctive visual voice, with the flexibility to grow across digital, physical and experiential touchpoints.
Full Case Study Coming Soon.
